ABOUT US
At niche, we believe that beauty begins at the table. We’re not just creating tableware — we’re reviving tradition. In a world of fast trends and mass production, niche stands for the opposite: -Timelessness. Ritual. Reverence.
Premium Materials & Packaging
Our porcelain is carefully sourced for quality and feel. But we go beyond that — every item is individually boxed in sustainable packaging.
Limited Runs for Elevated Living
We produce in limited quantities to preserve exclusivity and ensure each collection feels truly special.
Handmade & Artisanal
At niche, every design begins as a hand-drawn illustration—a collaboration with international artists whose roots span diverse cultures, each bringing their own stories, symbols, and style to the table. These aren’t computer-generated graphics. They’re sketches from human hands, full of soul and intention.
Once created, the artwork is carefully transformed into ceramic decals, which are then applied by hand to each piece. Through a meticulous firing process in high-temperature kilns, the designs become one with the porcelain—permanently bonded, never printed.
This artisanal method honors timeless tradition and ensures every plate, mug, and saucer is uniquely expressive, richly layered, and built to last—just like the moments they’ll help create.
Cultural Storytelling
Inspired by the Mediterranean “niche”—a wall recess used to display prized china—niche evokes a sense of occasion, heritage, and luxury. It’s not just about plates; it’s about creating a story around your table.
Art Curared Collections
Each collection is like a mini art exhibitions, draws on mysticism, folklore, and stars bursts with vibrant toucans, palms, and natural beauty.
Design-Forward & Collectible
niche pieces are meant to be displayed as much as used. They’re heirloom-worthy, with intricate illustrations and unique shapes that make every item feel personal and special.